The new head of the press office and public relations
A professional with solid experience in the sector, Patrizia joins Altrenotti with an eye on both corporate and product communications, with a particular focus on the history, values and people who represent the face and beating heart of the brand.
With a degree in humanities, she gained her expertise in the field: first by working her way up through various agencies, then over the last twenty years at the helm of Explan, a Turin-based agency founded by her mother in the 1980s and still active under her direction. This career path has fostered her passion for communication and accustomed her to working in a team, focusing every activity on achieving shared goals of recognition and success.
Coordination between different skills and synergy with the Altrenotti team are essential aspects for her. Each project takes shape from a constant exchange of ideas and thoughts, becoming a multi-voiced dialogue expressed through words, events, and emotions.
With Patrizia Pallottino, Altrenotti’s communication becomes a collective narrative: a creative and participatory process that, night after night, continues to write the future of the company with visionary clarity.